Trusted by leading retail and consumer brands

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Understand what makes shoppers buy, or abandon cart

Small changes to product pages, campaigns, or checkout can shift revenue fast. Lyssna shows you why shoppers hesitate, and what to fix.

User research for retail

Turn browsers into buyers

Find the friction in your product pages, navigation, and checkout before it costs you a sale.

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Watch shoppers move through your live site or prototype to see where and why they get stuck.

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Test product page layouts, imagery, and copy to find the version that converts.

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Fix confusing navigation and category structures so shoppers can find what they came for.

User research for retail

Know your campaign will land before you spend

Don't wait for live performance data to find out your creative missed. Validate it first.

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Compare ad creative, promotions, and landing pages to back the version most likely to convert.

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Test taglines, offers, and messaging to make sure shoppers understand and respond.

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Pressure-test seasonal and launch campaigns with your target shoppers before media spend commits.

User research for retail

Get closer to the people you're selling to

Build merchandising, positioning, and product decisions on what shoppers actually care about.

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Find your exact target shoppers from the global Lyssna panel of 690,000+, or recruit your own

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Uncover what drives purchase decisions, brand perception, and loyalty.

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Validate new products, ranges, and positioning before you invest.

User research for retail

Insights in hours, not days

Retail moves fast. Your research should keep up.

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Launch a study one day and get shopper feedback the next

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Move from raw responses to shareable insights in minutes with AI summaries and follow-up questions.

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Bring customer evidence into your campaign briefs and strategies by connecting Lyssna MCP.

Research built for how retail teams work

No dedicated research team required — marketers, ecommerce managers, and designers can run studies themselves.

User research for retail

Trusted by industry leaders

From startups to global enterprises, leading teams rely on Lyssna to validate ideas, run studies, and make product decisions.

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4.5/5 rating
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Security & compliance your CTO will love

User interviews
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Team management

Easily invite, add, and remove team members from a single location.

SOC 2 & GDPR compliant

GDPR compliant

We are committed to protecting the security, confidentiality and privacy of personal data we process.

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Custom password policy

Enforce password complexity rules that will apply to all team members on your account.

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SOC 2 compliant

Our software has passed the security of the strictest enterprises worldwide.

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Single sign-on

We offer support for single sign-on (Google SSO, SAML).

Agreements built in

Agreements & oversight

Built in controls for legal agreements, access controls and budget management.

Recruit the right participants

Find the people who matter most to your research through a global, vetted panel, backed by a quality guarantee.

Quality guaranteed

Quality guaranteed

Run research with confidence. If participants don’t meet expectations, we’ll make it right.

Precision targeting

Precision targeting

Combine demographic filters and screeners to find the best-fit participants.

Global reach

Global reach

Recruit from 124 countries and connect with participants in 55 languages.

Fast, on-demand recruitment

Fast, on-demand recruitment

Complete studies quickly with an average order fulfilled in just 30 minutes.

Built for B2B and B2C

Built for B2B and B2C

Reach both consumer and professional audiences across a wide range of use cases.

User research for retail and ecommerce

Real people, better data

Thoughtful responses from real participants lead to stronger insights and better decisions.

Frequently asked questions

What is user research for retail and ecommerce?
How can Lyssna help improve my conversion rate?
Can I test my website and campaigns before they go live?
How do I recruit shoppers that match my customers?
How quickly can I get results?

Make your next launch a sure thing

Join FORM and 320,000+ other users who validate campaigns, pages, and products before they go live.

4.5/5 rating
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Trusted by leading retail and consumer brands

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