We are Lyssna

We’re here to help teams listen to and understand their audience.

Our story

2008

Mateja creates fivesecondtest.com after discovering the technique in Robert Hoekman Jr’s book, Designing the Obvious, and the site grows rapidly.

2009–2013

Mateja works with a former colleague to lay the groundwork for UsabilityHub.

2013–2015

Mateja teams up with Nick and Tristan to rebuild UsabilityHub from the ground up. They introduce a range of new testing features and a subscription model.

2015

UsabilityHub launches the UserCrowd panel, a large pool of participants who can take part in research when users don’t have their own participants.

2016

Our first remote team members are hired and panelists begin getting paid to take usability tests, which leads to the growth of our research participant panel.

2017–2019

We continue to grow our remote team, launch new subscription plans, and improve panel ordering and test results.

2023

We rebrand to Lyssna and add additional features including templates and interviews, expand our panel, and grow our global team.

2008

Mateja creates fivesecondtest.com after discovering the technique in Robert Hoekman Jr’s book, Designing the Obvious, and the site grows rapidly.

2009–2013

Mateja works with a former colleague to lay the groundwork for UsabilityHub.

2013–2015

Mateja teams up with Nick and Tristan to rebuild UsabilityHub from the ground up. They introduce a range of new testing features and a subscription model.

2015

UsabilityHub launches the UserCrowd panel, a large pool of participants who can take part in research when users don’t have their own participants.

2016

Our first remote team members are hired and panelists begin getting paid to take usability tests, which leads to the growth of our research participant panel.

2017–2019

We continue to grow our remote team, launch new subscription plans, and improve panel ordering and test results.

2023

We rebrand to Lyssna and add additional features including templates and interviews, expand our panel, and grow our global team.

Our mission

Our mission is to put humans at the heart of solutions to improve the quality of experiences in the world.

What we value

At Lyssna, we believe these values drive us to be the best we can be.

Collaborate openly

We’re better together. We use collaboration, transparency, and inclusivity to power our success.

Listen to understand

We listen closely to people. At the heart of our success is a deep curiosity to understand people’s experiences, feelings, and behaviors.

Iterate constantly

We never stop learning. We iterate, test, and repeat to continuously discover new insights and solutions.

Act with integrity

We prioritize authenticity, honesty, and fairness in all our interactions.

Solve meaningful problems

We focus our efforts to address only the most meaningful challenges and prioritize the most impactful solutions.

Be bold

We have the courage, ambition, and bravery to bring big ideas to life.

Our team

We’re a passionate and talented team. We work flexibly and remotely across the globe, and we love what we do.

Founders

Mateja, Nick, and Tristan founded UsabilityHub – now Lyssna – with the goal of championing human-centered design. This still drives what we do today.

Leadership

At Lyssna, we value a flat org structure. Our leadership team is knowledgeable, friendly, and approachable – if you have a question, someone will be there to help.

A global team

We’re a talented and diverse bunch, spread across the globe and spanning customer support, design, engineering, marketing, people and culture, product management, and operations.