Gain an understanding of why your customers churn, so that you can identify areas where your product or service may need improvement.
This survey uses qualitative and quantitative exit survey techniques to identify the reasons why customers churn. By gathering direct feedback from users who cancel or stop engaging, you can uncover common pain points, unmet needs, and areas for improvement.
The survey includes a mix of multiple-choice, Likert scale, and open-ended questions to capture both measurable trends and deeper insights into why users leave.
The specific reasons why customers are leaving your product or service
How customers perceive your pricing, features, and overall value
Which competitors customers switch to and why
Opportunities to re-engage churned customers or improve retention strategies
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Set your test live and wait for your results!
Adopting Lyssna got us into the habit of asking our users questions before locking in decisions.
Ron Diorio
VP Business Development & Innovation, at The Economist
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