Finding participants for user research can be a struggle – and it may even be one of the main reasons you're not testing as often as you should. The Lyssna research panel is designed to change that.

With access to 690,000+ active panelists across 124 countries, 395+ demographic and psychographic attributes to target, and responses that typically arrive within a few hours, the Lyssna panel makes recruitment fast, affordable, and reliable – whether you're running studies in Lyssna or on another platform entirely.

Key takeaways

• The Lyssna research panel gives you access to 690,000+ pre-screened participants across 124 countries, with 395+ attributes to target.

• You can check whether your target audience exists in the panel and get a fulfilment estimate before you start building your study.

• Responses typically arrive within a few hours – often sooner – so you can keep your research moving.

• The panel supports both unmoderated studies and moderated interviews, with screeners available to help you find exactly the right participants.

• If your study is hosted on another platform, Third-party studies lets you recruit from the Lyssna panel.

6 benefits of using the Lyssna research panel

Here are six key benefits to using the panel for your user research.

1. Check audience availability before you build

Before you invest time setting up a study, you can use the Lyssna panel page in the sidebar of the test builder to check whether your target audience exists in the panel and get a fulfilment estimate. It takes about 60 seconds and means you'll know what's feasible before you commit to your setup – no more discovering a problem at the order stage after you've already done the work.

2. Find participants quickly and easily

Once you're ready to recruit, it's straightforward. Create a test in Lyssna, select your recruitment criteria, and Lyssna connects you with participants who fit the bill. You can also save audience groups for future studies, so you're not starting from scratch every time.

3. Target specific demographics 

The Lyssna panel lets you target participants who match your target audience with precision. With 395+ attributes available across 124 countries, you can filter by:

• Age

• Gender

• Relationship status

• Income

• Occupation / Job title

• Education

• Home ownership status

• Hobbies and interests

• Shopping behavior

Use the research panel calculator to explore the demographics available and get an estimated cost and turnaround time for your study.

4. Get high-quality participants 

The Lyssna panel's database of pre-screened participants means you're getting feedback from engaged, interested people who are ready to contribute. Our dedicated QA team reviews participant accounts to make sure they meet our standards – and if you're unhappy with a response, we'll replace it at no extra cost.

5. Affordable

Recruiting participants doesn't have to be expensive. With the Lyssna panel, it's $1.00 per minute of test duration, with no additional fees for demographic targeting.

6. Quick results

Responses typically arrive within a few hours – and often within just a few minutes. This quick turnaround lets you analyze results and iterate faster, without waiting days for your participant pool to fill.

How to recruit using the Lyssna panel

There are two ways to recruit with Lyssna: from your own audience or by ordering responses from the Lyssna panel. Here's how to recruit from the panel.

Before you build: check your audience

If you want to validate your recruitment criteria before setting up your study, open the Lyssna Panel page from your sidebar. Enter your demographic criteria to see whether your target audience exists in the panel and get a fulfilment estimate – so you know what's feasible before you invest time in your setup.

When you're ready to recruit:

1. Finalize your test in Lyssna and click Explore recruit options.

2. This takes you to the Recruit tab, where you can either recruit with a link or from the panel. To recruit from the panel, click Recruit participants.

3. Select the number of participants and the demographic targeting you need. We’ll provide an estimate of how long it will take us to provide these responses in real-time as you make your changes. For common demographics, responses should start arriving within a minute or two.

Recruit for studies on any platform

If your research is hosted on another tool, you can still recruit from the Lyssna panel using Third-party studies.

Share a link to your study – whether it's in Maze, Typeform, Qualtrics, Google Forms, or elsewhere – set your demographic criteria, and add a screener if needed. Lyssna recruits vetted participants from the panel on your behalf, with responses typically starting in under an hour.

It's designed for teams who already have a research tool they love and just need a reliable way to find the right participants.

Rapid user research recruitment: Fast, affordable, and reliable

Don't let participant recruitment hold you back from conducting valuable user research. Whether you're working on a new product, optimizing an existing one, or gathering feedback on a study hosted on another platform, the Lyssna panel gives you a fast, flexible, and cost-effective way to find the right people.

FAQs about the Lyssna research panel

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