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Lyssna blog

User research insights and more: methodologies, trends, and expert views.

07 Nov 2025

14 min

UX success metrics

Learn how to choose UX success metrics that prove ROI and drive real business impact. Discover which metrics matter, avoid vanity metrics, and get stakeholder buy-in.

Diane Leyman

UX research resources

User research resources

Usability testing resources

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AI in user research

Concept testing

Continuous research

Information architecture

Market research

Product development

Product updates

Research ROI

Research for non-researchers

Research operations

UX design

UX reporting & analysis

Usability testing

User interviews

User research

Results (4)

02 Feb 2025

13 min

Thematic analysis vs content analysis: Differences & pros & cons

How thematic and content analysis differ, their best uses, and essential tips to apply these methods for insightful research outcomes.

Pete Martin

04 Jun 2024

11 min

Thematic analysis

Unlock the secrets of qualitative data with thematic analysis. Learn how to identify patterns and themes from interviews, surveys, and more, to craft compelling narratives.