Trusted by 320,000+ designers, marketers, researchers, and product leaders to validate their decisions
Know what works before you spend
Most campaigns get tested after launch, once the budget's already spent. Lyssna helps you learn what resonates first, so you invest in the messaging and creative most likely to land.
Ground your strategy in what your audience actually cares about
Swap assumptions and outdated personas for direct evidence from your audience.
Run surveys and user interviews with your target audience to uncover their needs, motivations, and perceptions.
Recruit from a panel of 690,000+ vetted participants across 124 countries, or from your own customers.
Validate market opportunities and pressure-test your positioning in days, not weeks.
Test your creative before you pay for reach
Compare concepts, measure what lands, and invest in the version most likely to convert.
Test brand elements, taglines, OOH and ad copy to make sure your message is clear and compelling.
Compare ad creative, campaign concepts, and value propositions before production.
Validate that your audience responds to your message the way you intended.
Turn more of your traffic into conversions
See where and why visitors drop off - something analytics can't tell you.
Watch users navigate your landing pages, on desktop or mobile.
Test funnels and page layouts to reduce drop-off and lift conversion.
Use card sorting and tree testing to make sure people find what they came for.
From research to your next campaign brief, faster
Insights only help if they arrive in time to matter. Turn raw responses into shareable insights fast, so your team can act while it counts.
Move from raw responses to shareable insights in minutes, with AI summaries and follow-up questions.
Connect Lyssna's MCP server (Beta) to your AI assistant to pull customer quotes and evidence straight into your briefs.
Support stakeholder conversations with evidence, not gut feel.
Trusted by industry leaders
From startups to global enterprises, leading teams rely on Lyssna to validate ideas, run studies, and make product decisions.
Get started with our resources for marketers
Guides, templates, and real campaign wins to help you test before you spend – from your first message test to your next launch.
ARTICLE
Message testing: What it is, importance & how to conduct one
Understand message testing: what it is, why it matters, and how to conduct it effectively to refine communication and resonate with your audience.
TEMPLATE
How to test marketing campaign creatives
Learn how to test marketing campaign creatives with real users. Evaluate messaging, visuals, and audience perception before launching campaigns.
CUSTOMER
How charity: water speeds up creative decision-making with Lyssna
We speak with Brady Josephson, VP of Marketing and Growth at charity: water.
Security & compliance your CTO will love
Team management
Easily invite, add, and remove team members from a single location.
GDPR compliant
We are committed to protecting the security, confidentiality and privacy of personal data we process.
Custom password policy
Enforce password complexity rules that will apply to all team members on your account.
SOC 2 compliant
Our software has passed the security of the strictest enterprises worldwide.
Single sign-on
We offer support for single sign-on (Google SSO, SAML).
Agreements & oversight
Built in controls for legal agreements, access controls and budget management.
No participants? No problem
Find the people who matter most to your research through a global, vetted panel, backed by a quality guarantee.
Quality guaranteed
Run research with confidence. If participants don’t meet expectations, we’ll make it right.
Precision targeting
Combine demographic filters and screeners to find the best-fit participants.
Global reach
Recruit from 124 countries and connect with participants in 55 languages.
Fast, on-demand recruitment
Complete studies quickly with an average order fulfilled in just 30 minutes.
Built for B2B and B2C
Reach both consumer and professional audiences across a wide range of use cases.
Real people, better data
Thoughtful responses from real participants lead to stronger insights and better decisions.
Frequently asked questions
It's the practice of testing your messaging, creative, campaigns, and positioning with your target audience before launch, so you invest in what's most likely to land. Marketers use Lyssna for everything from market research to pre-launch creative testing.
Yes. Use Preference testing and Five second testing to compare creative and messaging, and live website testing to see how people experience your landing pages before you commit spend.
Recruit from our panel of 690,000+ vetted participants using 395+ demographic filters and screener questions, or invite your own customers from your network at no extra cost.
You can launch a study in a day and start seeing feedback within hours, then move from responses to shareable insights in minutes with AI summaries.
No. Lyssna is built so marketers can run studies confidently, without a dedicated research team.
