01 Nov 2023
|5 min
Lyssna research panel
Discover how the Lyssna panel can make user research recruitment easy and cost-effective, and help you achieve your research goals.
Access high-quality responses on-demand
Finding participants for user research can be a struggle. It may even be one of the main reasons why you’re not testing as much as you should. Fortunately there’s a solution: the Lyssna research panel
The Lyssna panel is designed to make user research easy, giving you access to more than 530,000 active panelists across 100+ countries, meaning you can target by 37+ demographic attributes. It supports 30 languages and offers quick, real-time insights that can add value to your research.
The panel is a diverse and engaged group who have opted in to participate in user research. All members are pre-screened, ensuring that you're getting quality feedback from real people.
Don’t let recruiting participants hold back your user research. Read on to find out what you can achieve with the Lyssna panel and how it all works.
6 benefits of using the Lyssna research panel
Here are six key benefits to using the panel for your user research.
1. Find participants quickly and easily
Sourcing suitable test participants is quick and easy. Simply create a test in Lyssna, select your recruitment criteria, and watch as Lyssna connects you with participants who fit the bill.
2. Target specific demographics
Want to recruit participants who match your target audience? The Lyssna panel allows you to target specific demographics. The global breadth and local depth of the panel emphasizes our focus on demographic diversity, with more than 35 attributes you can target, including:
Age
Gender
Relationship status
Income
Occupation / Job title
Education
Home ownership status
Hobbies and interests
Shopping behavior
You can use the research panel calculator to quickly and easily discover the demographics available, along with the cost of running UX research. Enter your study size, question types, and audience demographics to calculate the estimated cost and turnaround time.
3. Save time and effort
Free up time spent searching for participants or trying to recruit them through your workplace, social media, forums, or other channels. With the Lyssna panel, recruitment is fast, easy, and hassle-free.
4. Get high-quality participants
The Lyssna panel's database of pre-screened participants guarantees the availability of engaged, interested, and responsive participants who are ready to provide valuable feedback.
We have a dedicated QA team reviewing participant accounts to ensure they meet our high standards. This commitment to quality ensures you receive valuable feedback from engaged participants. And if you’re unhappy with a response, we’re happy to replace it.
5. Affordable
Conducting usability testing doesn't have to break the bank. With the Lyssna panel, recruiting participants is affordable, at $1.00 per minute of test duration, with no additional fees for demographic targeting.
6. Quick results
Results from your tests typically arrive within just a few hours – if not minutes. This quick turnaround time allows for speedy analysis of the results and facilitates faster design iterations, saving valuable time.
How to recruit using the Lyssna panel
There are two ways to recruit responses with Lyssna. From your own audience or by ordering responses from the Lyssna panel. We’ll take you through the steps for recruiting from the panel.
Finalize your test in Lyssna and click Save and continue.
This takes you to the Recruit tab for the test, where you make your way to the panel box and click Place an order. You can also access the recruitment page via the Dashboard by clicking the Recruit participants button directly from your test.
Select the number of participants and the demographic targeting you need. We’ll provide an estimate of how long it will take us to provide these responses in real-time as you make your changes. For common demographics, responses should start arriving within a minute or two.
Pro tip: You can order as few as 5 responses and as many as 10,000, giving you the flexibility to scale up or down as needed.
Rapid user research recruitment: Fast, affordable, and reliable
Don't let participant recruitment hold you back from conducting valuable user testing.
Whether you're working on a new product, optimizing an existing one, or just looking to gather user feedback, the Lyssna panel is an ideal solution for your user research recruitment needs.
Your go-to user research platform
The best teams use Lyssna so they can deeply understand their audience and move in the right direction — faster.
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