This template is for:
Conversion rate optimization (CRO)
Are you about to embark on creating a video campaign or radio ad, but unsure whether your script will strike the right chord with your audience? With this template, you can gather valuable insights before you start production. Share script variations with your target audience and ask relevant questions to gather their feedback to validate the effectiveness of your content.
By conducting a preference test and asking a series of survey questions, you'll gain a deeper understanding of which script resonates the most with your audience, helping you make informed decisions and ensure your final production is engaging and compelling.
Don't leave your creative decisions to chance – use preference testing and surveys to refine your script and enhance the impact of your video or radio content.
This template will help you discover
The clarity of your script and how effective it is in prompting viewers or listeners to take a desired action.
How effective the script is at communicating your brand's voice and personality.
Areas of potential confusion or ambiguity.
Whether different script variations have an impact on your target audience.
Feedback from your target audience on suggested improvements.
How to use this template
Click on the "Use this template" button and log in to your Lyssna account. Don't have an account yet? Start exploring with a free plan.
Customize the test to suit your needs.
Preview your test or press save and continue to recruit your participants.
Set your test live and wait for your results!
Frequently asked questions
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